RICHMOND - THE NATION'S FAVOURITE
You don’t get all the fame and fuss that comes along with being number one
...when you’re Britain's number one sausage.
Directed by Pep Bosch.
Within just six months of launching the campaign, Richmond sales went from being in 18% decline to 3% growth and counting. And 2.9 million new sausage lovers discovered Richmond as their new favourite.